Go For Pink with the Greenwich Breast Cancer Alliance

Greenwich Breast Cancer Alliance kicked off Breast Cancer Awareness Month this morning with their "Go For Pink" day. The morning included a proclamation from First Selectman Peter Tesei followed by a flag raising ceremony. A complimentary breakfast was served at Sak's Fifth Avenue to launch the store's Key to the Cure campaign. Richards served complimentary lunch at noon.

More than 50 other Greenwich merchants including Back 40 Mercantile, Vineyard Vines, Simon Pearce and Greenwich Orchids will donate 10% of their proceeds today to the Breast Cancer Alliance.

Get out and shop for a great cause!

Visit the Greenwich Breast Cancer Alliance online!

Here are a few images from the event (photos by Pam Grunow):

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